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Interactive live online training workshop

8-Hour Live Interactive Online Workshop:

How to Write a More Compelling

Technical Report


Increase Decision-Making Value

Strengthen Your Reputation as a Technical Expert

Achieve Desired Outcomes

Training Workshop Description


Your ability to write a more compelling technical report can help you:


  • Win more work because clients will perceive that your reports have greater decision-making value


  • Strengthen your reputation as a technical expert


  • Make your job of writing the report easier


  • Increase support for your desired outcomes and actions.


In this highly interactive 8-hour workshop, you'll learn and practice applying practical techniques for improving the value of your technical reports and increasing reader receptivity, comprehension, and response to your recommendations.


This will include how content should be organized and presented, how to leverage scientific principles of persuasive communication to justify your recommendations and achieve desired outcomes a higher percentage of the time, and how to apply the science of information design (as opposed to graphic design) to keep the reader interested.


Those who read your reports will feel more comfortable that you've provided the strong support needed to back the decisions they must make.

You'll leave this workshop with actionable concepts you can immediately implement to improve the quality and utility of your reports and put you on the path to greater success.

If you would like to apply the techniques directly to one or more of your own technical reports during the workshop, have an electronic copy readily available that you can screen share.


Learning Objectives

  • Learn a process-oriented approach for presenting information that will increase reader receptivity, comprehension, and response.


  • Learn to align recommendations with the three factors that drive all decision-making.


  • Learn to translate narrative and data tables into powerful charts, diagrams, and images that trigger a response that supports your recommendations.


  • Learn to use Information Design (the science of report layouts) to keep the reader engaged.


  • Learn the power of using words that have a positive connotation.

Thursday, June 23, 2022

9:00 AM to 5:00 PM Eastern Time

Register early because the workshop size is limited

so each attendee can actively participate.

Training Workshop Fee: $799 per person


Includes reference materials

and an 8-PDH Completion Certificate

for self-reporting continuing education.

Each registrant is required to log on to the workshop

on their individual computer and have their two-way video and audio turned on to attend and participate in the workshop.

Registration Cancellation Policy

You may cancel your registration at any time; however,

to receive a refund you must cancel by

5:00 PM Eastern Time on Thursday, June 9, 2022

because the class size is limited.

Notice Regarding Receipt and Connection Link

Following payment you will receive an email with instructions

for obtaining your unique Zoom link and passcode for joining the workshop. 

If you don't see the email in your inbox, please check your spam folder. 

Instructor Bio

Chuck Roberts


The challenges you face in the AEC industry are well understood by Chuck because he’s an engineer who has served as Seller/Doer, Corporate Director of Business Development, COO, CFO, and CEO at national and international multidisciplinary AEC firms. He also knows what clients want because he’s personally delivered technical services to Federal, State, and Local government clients, and private sector clients spanning 35 industries.


Chuck's expertise in business development and operations have been demonstrated by his successful leadership of 11 start-ups, 14 turnarounds, 14 reorganizations, and his launch of countless new market, service, and geographic initiatives.


As a recognized expert on transformational leadership and the science of persuasive communication, Chuck's been invited to speak at more than 200 conferences and corporate events. He's a highly acclaimed Executive Coach, Trainer, and Professional Ghostwriter of competitive proposals and shortlist presentations, and serves as the President and CEO of Performance Management Group, Inc.

Chuck Roberts PMGI CEO .jpg

Regarding Continuing Education Credits

Performance Management Group, Inc. (PMGI) is approved by the Florida Board of Professional Engineers as a provider (No. 0005276) of continuing education for Professional Engineers.


Each attendee submitting a paid registration and attending the full workshop will receive a Professional Development Hours (PDH) course completion certificate for self-reporting purposes. 


Many states and various professional societies and associations accept Florida-approved PDH, but you should check to confirm this with organizations and states where you are licensed, registered, or certified, and verify they will accept education credits on the course topic.

Workshop Content


Content Flow


  • How the report should be organized

  • Determining in detail what information goes where

  • Exercise: Place the example information in the proper location


Expressing Content


  • Shifting the focus to the client and other stakeholders

  • Conveying a single message aligned with the desired outcome

  • Translating features to benefits

  • Aligning benefits with the three receptors (drivers)

  • Linking enabling features to the benefits using a trigger word

  • Exercise: Edit report sections to express content properly


Leveraging Fast Thinking/Graphics, Charts, and Diagrams


  • How to translate data and narrative to graphics, charts, and diagrams

  • Types of graphics, charts, and diagrams that work best in specific situations

  • How to analyze data/information

  • Exercise: Using sample data or a narrative, translate it to a graphic, chart, or diagram


Drawing Conclusions


  • How to interpret results

  • Remaining factual

  • Anticipating and answering questions before they are asked

  • Exercise: Draw conclusions from a sample data set and/or graphic, chart, or diagram and analyze it


Expressing Recommendations


  • How to focus on the Best Choice

  • Articulating implementation steps for the Best Choice

  • Exercise: Prepare a recommendation


Executive Summary


  • Content and structure of the Executive Summary

What attendees say about our training...

"This is one of the best sessions I've been to with actual demonstrated 'how to' information that I can apply where I work."


"We have had great success over the past few months using some of the ideas and techniques that you provided during your seminar.  We have won 3 out of 4 shortlist interviews which has greatly impacted our win/loss ratio."

"Chuck Roberts really held the attention of the room -- I think everyone left wishing the session was an hour longer because he just kept providing value."

"Excellent!  Bring Chuck back for other topics."

"Concise and informative."

"The presenter did a good job of explaining the material that made it easy for the audience to grasp -- ideas like these are very helpful."

"Thank you for the excellent two days of [PM] training and discussion.  I hope to take your proposal training in the future."

"The class was very beneficial and gave me a new perspective."

"Concise tips and a framework that is sensible and helpful."

"I learned so much in a short time."

"Great content explained clearly."

"Outstanding!  Very relevant!"

"Great insight.  After 30 years in the profession, nice to learn something new and innovative.  Thank you!"


"So many new ideas, my mind is blown!"


"Extremely knowledgeable presenter with depth and candor."


"Chuck is very methodical and informative, and pretty humorous." 

"Chuck's presentation style is very easy to listen to, topics were in well-defined segments.  Good summary at end."

"Exceptional content that I can take action on in my role."

"So much knowledge."

"All suggested activities are do-able."

"I enjoyed the time immensely.  It was a very insightful class.  Quite a few 'nuggets' of wisdom and applicable information that I see will aide me in this Project Manager role." 

"Terrific practical tools for our industry."

"Great presenter, engaging content, and super helpful visuals."

"Really good content.  Great tools, simple for most firms to implement."

"Many helpful real-world tips."

"Great info that can be immediately applied."

"Thank you so much; it was a great course!   I have been carrying around your notebook and trying to  put your ideas and best practices into the two proposals I currently have  on my plate!"

"My mind is on fire.  This is just what I needed to hear."


"The time spent in your Project Manage-ment Training class this past week was awesome.  Thank you!  Your presentation skills are 'off the hook' leaving your audience with much to think about regarding self-improvement...The knowledge and experience you impart, the confidence you exude, and the poise of your presentation made the learning experience very different from any other training I've attended.  It made one want to change.  It was a packed two days with valuable information, but more impor-tantly, it provided a benchmark from which to jump and take hold of the resources and opportunities that are out there 'for the taking'...if you prepare.  Your class was more of an experience than it was training -- thank you again!"

"Thanks for putting on another inspiring class!"

"Has in-depth examples along with his superior knowledge."

"I really enjoyed your class."

"Thanks for getting our new training program off to a great start!"

"...Thank you for being such an amazing and valued partner."

Need a keynote speaker for your next corporate event?

Business Management Consulting
Professional Development Training & Coaching

(863) 529-2126

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