
Business Management Consulting
Professional Development Training & Coaching
(863) 529-2126

Interactive live online training workshop
Coming Soon
8-Hour Live Interactive Online Workshop:
Superior Shortlist Presentation Skills
Increase Your Win Rate
Overcome Anxiety
Lower Your Overhead
Training Workshop Description
Your shortlist presentation skills have a tremendous impact on your firm's success and your personal success. This is because these skills can increase your revenue and profitability by improving your win rate, help you to overcome the anxiety associated with presenting, and lower your overhead by increasing your firm's return on the investments you make pursuing work and writing proposals.
In this powerful 8-hour, live, interactive training workshop you'll learn and practice how to improve your score by preparing and delivering superior shortlist presentations that use the science of persuasive communication to increase the selection committee's attention, receptivity, comprehension, alignment, unaided recall, motivation, and response to your message, all resulting in higher scores.
Topics that will be addressed include how to:
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Demonstrate leadership to the committee before you say a word
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Truly differentiate your firm from competitors using attribute analysis
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Recast the evaluation criteria in a manner that favors your firm's strengths
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Shift the focus from your firm to the client
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Triple your persuasive power by aligning benefits the client will realize if they choose your firm with the three factors that drive all decision-making
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Shift from using bullet points to powerful visual images that trigger an emotional response ten times faster than the cognitive process
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Enhance your technical approach by making it process-oriented
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Apply passion where you lack confidence
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Score more points by applying a specific process for responding to the three types of questions that can be asked during Q&A
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Prepare and provide handouts that increase your score
Learning Objectives
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Learn what matters most when it comes to increasing your shortlist presentation score.
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Learn and practice techniques that can improve your score by increasing selection committee attention, receptivity, comprehension, alignment, unaided recall, motivation, and response.
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Learn and practice how to recast the evaluation criteria in a manner that favors your firm.
Date TBD
9:00 AM to 5:00 PM Eastern Time
Register early because the workshop size is limited.
Instructor Bio
Chuck Roberts
The challenges you face delivering shortlist presentations are well understood by Chuck because he's an engineer who is a Seller/Doer and has marketed, sold, and delivered professional services in roles that have included Project Manager, National Program Manager, Corporate Director of Business Development (responsible for marketing and sales), COO, CFO, and CEO of multidisciplinary Architecture, Engineering, Environmental, and Construction firms. This has included serving Federal, State, and Local government clients, and private sector clients spanning 35 industries. Many AEC firms, as well as firms in other industries, rely on Chuck to professionally ghostwrite their competitive presentations and coach their presentation teams.
As a technical person who doesn't like to lose, early in his career Chuck began researching how to leverage science to win solicitations a higher percentage of the time. The product of his nearly 40 years of research is a proprietary persuasive communication process called CRACOM, which is based entirely on science and was chosen as the subject of an Innovation Showcase by the International Conference on Knowledge, Culture, and Change in Organizations, and featured at the International Association of Business Communicator's World Conference.
Because of Chuck's reputation as an expert on persuasive communication, business development, and transformational leadership, firms have relied on him to perform 12 startups and 15 turnaournds, and launch countless new service, market sector, and geographic initiatives, all of which required superior proposals and presentations.
To date, the organizers of more than 200 conferences and corporate meetings have invited Chuck to speak at their events. He is the author of fourwo books, more than 70 published articles, and in addition to being a ghostwriter of proposals, presentations, and technical reports, is a highly acclaimed Trainer, Executive Coach, and Business Operations Consultant.
Chuck is the President and CEO of Performance Management Group, Inc.

Training Workshop Fee: $989 per person
Includes reference materials
and an 8-PDH Completion Certificate
for self-reporting continuing education.
Please note that you are required to log on to the workshop
on an individual computer and have two-way video and audio
turned on to attend the workshop.
Registration Cancellation Policy
You may cancel your registration at any time; however,
to receive a refund your written cancellation must be received by
5:00 PM Eastern Time ten days prior to the workshop.
Regarding Continuing Education Credits
Performance Management Group, Inc. (PMGI) is approved by the Florida Board of Professional Engineers as a provider (No. 0005276) of continuing education for Professional Engineers.
Each attendee submitting a paid registration and attending the full workshop will receive a Professional Development Hours (PDH) course completion certificate for self-reporting purposes.
Many states and various professional societies and associations accept Florida-approved PDH, but you should check to confirm this with organizations and states where you are licensed, registered, or certified, and verify they will accept education credits on the course topic.
Notice Regarding Receipt and Connection Link
Following payment you will receive an email that serves as your receipt and contains important connection information explaining how to obtain your
unique Zoom link and passcode for joining the workshop.
If you don't see the email in your inbox, please check your spam folder.